Clicks Are Cheap, Footsteps Aren’t: Google Ads Finally Learns to Count Both
中文摘要
Google Ads 正通过弥合点击与线下销售之间的差距,帮助营销人员更精准地衡量实际业务转化效果。
English Summary
Google Ads is bridging the gap between online clicks and offline sales, helping marketers more accurately measure real-world business impact.
Original Excerpt
Between the ad click and the cash register, a lot of marketing budgets go quiet. You know the feeling: the dashboard says the campaign is… Continue reading on Medium »