The AI Influencer Paradox: Why Brands Are Betting Billions on Fake Authenticity
中文摘要
品牌投入巨资打造AI虚拟网红，利用“虚假的真实感”吸引粉丝，探讨AI营销中的真实性悖论。
English Summary
Brands are investing billions in AI influencers to leverage "fake authenticity," creating a paradox in modern digital marketing.
Original Excerpt
Lil Miquela has 2.4 million followers. She’s never eaten food. She’s never had a bad hair day. She doesn’t have a birth certificate, a… Continue reading on Medium »