From Google to Reels: How Instagram Became the New Product Research Engine
中文摘要
用户正从 Google 转向 Instagram Reels 进行产品研究,短视频正成为全新的购物发现与决策引擎。
English Summary
Consumers are shifting from Google to Instagram Reels for product research, turning short-form video into a powerful new engine for shopping discovery.
原文节选
There was a time not too long ago when waiting to buy something meant typing a few words into a search bar and wading through ten blue… Continue reading on Medium »