Indian Brands Are Running a 2019 Playbook on a 2026 Consumer — The Gap Is Now Measurable
中文摘要
印度品牌营销策略滞后，未跟上AI搜索、本土化和社群发现驱动的消费模式变化。
English Summary
Indian brands are using outdated 2019 strategies, failing to adapt to the evolving 2026 consumer driven by AI overviews, vernacular search, and community-first digital discovery.
原文节选
How AI Overviews, vernacular search, and community-first discovery have rewritten the Indian digital purchase journey — and why most brand… Continue reading on Medium »