Predicting Starbucks Offer Response with Machine Learning
中文摘要
星巴克利用机器学习预测用户对移动端奖励优惠活动的响应情况。
English Summary
Starbucks uses machine learning to predict customer responses to rewards offers in their mobile app.
原文节选
Starbucks Rewards gives customers a reason to open the mobile app: discounts, buy-one-get-one offers, and informational messages about… Continue reading on Medium »