Did AI-Led Hype Ruin the Swatch x AP Collaboration?
中文摘要
Audemars Piguet 与 Swatch 宣布推出“Royal Pop”联名系列，但引发了关于 AI 炒作是否损害合作效果的质疑。
English Summary
Audemars Piguet and Swatch announced their "Royal Pop" collaboration, amid debate over whether AI-driven hype has negatively impacted its reception.
原文节选
On May 9, 2026, Audemars Piguet (AP) and Swatch officially announced their “Royal Pop” collaboration through a social media stinger… Continue reading on Medium »